Ecos do discurso do sucesso: uma análise dos vícios e virtudes da voz na mídia

Abstract

This article analyzes discourses on what could be called the voices of success and / or placement by contemporary Brazilian media. More graphs, graphs and interpretations of declarations production processes constituted and formulated by the Brazilian media discourse that manifestly treat the voice of their successes with success in principles of their vocal performance. Thus, in considering the postulate of Discourse Analysis formulated by Pêcheux (2009 [1975]) than the sense of sense of the same time in the historical movement, we understand what those say about the voice of success, time, the senses and the individuals within. Before the picture, investigate what it is and how it is enunciated to a voice without discourse, in the present time, the society and like differences in the treatment given to the voice of those who appear in the media world. In particular, which distinguishes already there is to the production of means of voice of distributed when distributed by same vehicle of broadcast. For that, we have two texts of the newspaper O Estado de São Paulo, published in 2014 and the other in 2015.